Graduate Hotels x Happy Not Perfect
A partnership with wellness and meditation app Happy Not Perfect. We brought founder Poppy Jamie on tour to eight Graduate locations to discuss mental health and new methods to maintain a more balanced and positive attitude. The roadshow's branding features a graphic maze to both echo the contours of the brain, but also symbolize the often confusing and back-and-forth nature of our journey to better mental health.
Art directed and styled the promotional video and still life photos in conjunction with Three Strikes Productions and Garnish Studios.
Selected Works
Future Classic Coffee BrandingIdentity design for a new artisanal coffee brand out of Austin
Alice in Wonderland at CannesA themed activation at the Cannes International Festival of Creativity 2024
HUMAN Security Bookstore BoothA unique branded booth concept
Anatomy of a ThreatDive into HUMAN Security's Victorian Science Lab
Graduate Hotels x Happy Not PerfectArt direction & design for a mental health event roadshow
Extra CreditEvent identity design for college students featuring various adulting topics
Camp Severn ShoreBrand identity design for a bay-inspired seafood restaurant
Marie ClaireEditorial design for pages in the print magazine
Stop Motion AnimationsAnimations created for event promos
Graduate SyllabusArt direction & editorial design for the inaugural issue of the in-room magazine
Graduate HotelsSelect event marketing pieces